The Story

I got my first skateboard when I was 7 years old. I fell in love with the process of building a skateboard and learning to skate, and I wanted to share that experience with people around the world.

In 2017, while I was going to school for graphic design, I fantasized about a skate brand with a narrative that critiqued 1950’s housewife culture and brought it into an empowering unapologetic context. Hypothetically, what if these bored out of their mind housewives called each other up and said, “Yo Betsy, are you tryna’ shred later?”

With a couple of different hand screen-printed t-shirts, stickers, and buttons I started to tell that story. Then, the next step was getting boards, because what’s a skateboard company without some skateboards? I worked with many different skate deck manufacturers over the years to get boards that are made and printed in the USA using the highest quality maple veneers.

Housewife hosts and sponsors skate meetup events, competitions, and local pop-up vendor events around New York City, Los Angeles, and other cities.

Housewife decks and apparel are available for purchase at a number of retail shops around the world. See Stockists for more locations near you.

Keep shreddin’, Charlotte